Feedback is a new media music video produced by combining human movement and technology in a totally new way.
Working with Portuguese Kuduro producer DJ NK, we tracked the movements of a group of Lisbon-based street dancers wearing Converse Chucks fitted with motion sensors. The data was collated and used to create an abstract music video for DJ NK.
Using custom design software, artwork is animated by the collated data in relation to pre-programmed behaviours. The extent to which it carries out these behaviours is defined by the motion of the dancers - the movement of the dancers animates the piece.
Feedback visualises the loop between creative ideas, technology and creative expression and maps transfer creative energy across mediums.